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Welcome To

Global Institute of Data for MICE

Global Institute of Data for MICE is a Data-Driven Digital Trade Fair that Elevates and Globalize Traditional Trade Fairs through Big Data, Artificial Intelligence and Algorithmic Sourcing

Mission

 To Provide Trade Fairs with Global Reach Through Technology

 

Vision

To Globalize Trade Fairs

 

Values

Innovation and Globalization

Our Live and upcoming Exhibition

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Our Previous Project

MakanSingapore
Vietnam
25 - 26 Mar 2022

The two-day event successfully attracted over 2,000 attendees, among which there were over 600 corporate registrants including representatives from key players in the hospitality and real estate sectors to private equity funds and independent F&B operators looking to take up franchise opportunities

International Food & Beverage
Growth Conference
Jakarta, Indonesia
14 - 16 July 2022

We connect international businesses who want to expand into Indonesia with potential local business partners. 

International F&B and Retail Trade Fair
Ho Chi Minh City, Vietnam
25 November  2022

We partnered with the Vietnam Chamber of Commerce and Vinexad, alongside other associations and corporate partners to drive success of the event. This event garnered 45 exhibiting brands and 600+ corporate attendees.

S.E.A Connect 
Taiwan, Taipei

10 February 2023

Conducted business delegation consisting of 30 brands attended the event, seeking suitable partners in Taiwan.

S.E.A Connect 
Hongkong
4 April - 15 May 2023

The Virtual Event Experience

The Virtual Event Experience

20 Businesses from Singapore visited Hong Kong to explore expansion opportunities and had physical meetings with potential buyers from Hong Kong.

S.E.A Connect 
Manila, Philippines

20 Apr - 17 May 2023

The Virtual Event Experience

In Parallel with Philippines SME Business Expo and in partnership with Association of Filipino Franchisees, Singapore businesses were able to explore expansion opportunities in Philippines

S.E.A Connect 
Seoul, Korea
June 2023

The Virtual Event Experience

Assembled a business delegation consisting of 18 businesses to Seoul Food & Hotel, where we effectively coordinated productive business matching sessions and networking events.

S.E.A Connect 
Kuala Lumpur, Malaysia
22 June - 19 July 2023

The Virtual Event Experience

In parallel to Franchise Expo Malaysia,
we connected exclusive brands with business matching 

S.E.A Connect 
Bangkok, Thailand
28 June - 24 July 2023

The Virtual Event Experience

With Thailand Franchise & Business Opportunities, we combined our technology with face to face business network

S.E.A Connect 
Sydney, Australia
22 June - 19 July 2023

The Virtual Event Experience

Coinciding with Franchise & Business Opportunities Expo, 20 businessmen from Singapore were able to explore market expansion opportunities in Australia.

S.E.A Connect 
Phnom Penh, Cambodia
15 Aug - 16 Sep 2023

The Virtual Event Experience

In parallel to Cambodia International Food & Drinks Industry Show, we connected Singapore and Cambodia businesses through a series of business matching and networking activities.

S.E.A Connect 
Shanghai, China

15 Sep - 13 Oct 2023

The Virtual Event Experience

Coinciding with Shanghai International Franchise Exhibition, S.E.A. Connect - Shanghai managed to bridge opportunities between Singapore and China.

Using Data-Driven Algorithm Integration will seamlessly integrate the event management process, which will cultivate: 

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Global Trade Fair Sign-Ups

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International Traffic Generation

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Lead Acquisition

World Expo Datahouse stands at the forefront of innovation, leveraging cutting-edge data-driven algorithms to revolutionize the landscape of Trade Fairs by generating global trade fair sign-ups, international traffic generation, and lead acquisition

2 Layers of Technology

Level 2: 

Virtual Trade Fair Platform

Offers dynamic and effective virtual environment for exhibitors, serving as a gateway to international traffic and visitors.

Level 1: 

Bigdata

Harnesses diverse data sources to provide actionable insights, leads generation, traffic and participants sign up for event organizers.

Data-Driven Digital Trade Fair: Roadmap

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2. Data Collection and Integration

Implement data collection mechanisms, integrate disparate data sources into a data warehouse. Using ETL processes to clean, normalize and preprocess data for analysis.

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1. Data Strategy Development

Identify types of data sources to collect and analyze, and developing data governance framework to ensure data quality, privacy and security.

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3. Data Analysis and Insights

Apply descriptive analytics technique to gain insights into historical event data, utilize predictive analytics to forecast attendance and implement prescriptive analysis to recommend optimal strategies for events.

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4. AI Model Development

Collect and label training data for AI models using historical event data and user interactions. Develop machine-learning models. Train and validate AI models.

5. AI Integration

Integrate developed AI model into event platform. Ensure scalability and performance optimization of AI infrastructure to handle larger volumes of data and user interactions

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6. Testing, Validation, Training, Deployment

Perform validation testing with real-world data and user scenarios, address issues or bugs identified, provide training and education to stakeholders and deploy big data and AI components.

Our Services

Business Matching

Conducted >500 cross-border business matching through AI-driven algorithms, ensuring meaningful connections.

Global and International Footprints

Leverage on our extensive network and partnerships across Asia Pacific to drive globalization for the whole trade fair industry.

Virtual Trade Fair

Experienced in 13 end-to-end virtual event organization, offering seamless and immersive experience for event organizers and attendees.

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Physical Trade Fair Organization

Organized and participated in 15 physical trade fairs, providing tailored services and support to exhibitors, speakers and attendees.

Language Competencies

Break down language barriers and foster global connectivity by offering multilingual support and translation

Our Booth Feature and Analytics

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Further Value Add to Event Organizers

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Data Analytics for Market Insight

Personalized Recommendation

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Predictive Analytics for Attendance

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Forecasting

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Dynamic Portion Optimazation

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Social Media Monitoring and Evaluation

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Lead Scoring and Qualification

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Supply Chain Optimization

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Real-Time Data Visualization

Our Market Reach

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Invited 80+ Singapore brands to these exhibitions

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